Blippy, if you haven’t experienced it yet, it a social network entirely based on your shopping habits. Sounds like a shopaholics dream, doesn’t it. It’s part of an explosion of social networks that track, catalogue and share different aspects of your day-to-day life. Blippy links your online shopping with a social networking back-end so that you can share information about the things you’ve bought online.

From memory, you can link iTunes, eBay, PayPal and a host of other options. I wasn’t too sure at first, but once I started using it I started to see the benefits. For example, I rented a movie from iTunes on Saturday and this transaction appeared on my Blippy feed and also on my Facebook and Twitter feed (which I’d linked) and within a few minutes a number of friends had commented on it. Now, I enjoyed the movie, so I can actually go back and rate it – letting my friends know what I thought and thus creating user-generated reviews based on my own shopping habits within a network of friends. Powerful stuff